Kneadit Artisan Bakery, Tiddington, Stratford Upon Avon

Country Homes & Interiors: My Country Business

Celebrating and developing a community of country-based entrepreneurs.


My Country Business is an established franchise of Country Homes & Interiors, celebrating a new generation of savvy entrepreneurs who live and work in the British countryside.

My Country Business and its associated awards and events reach an audience of over 1 million consumers across print and digital platforms

The Facts

  • The My Country Business feature celebrating female entrepreneurs has featured well-known names such as Pearl Lowe and Josie da Bank.
  • The annual My Country Business Awards showcase women at the start of their country business journey. Partners include Barbour and Yeo Valley.
  • The brand has secured former TV Dragon-Doug Richard’s School for Startups as the main My Country Business Awards prize sponsor in 2014.
  • Following a small-scale launch, the My Country Business franchise has grown to include business awards, events, mentoring and regular sharing of business case studies.
  • Over 1.2 million British women are currently self-employed, and many are country-based. This new generation of savvy business-women has meant that the My Country Business franchise is now an integral part of the Country Homes & Interiors brand.