Girlabouttech

Ideal Home’s Girl About Tech

Girl About Tech provides a user-friendly guide to the everyday technologies that are revolutionising women's lives and homes.


Girl About Tech is an editorial franchise that serves to demystify and curate the latest technology choices for the average 'woman in the street' (and often her non-geeky male partner too). GAT talks to women in a non-patronising, clear and informative way, showcasing gorgeous gadgets, clever innovations and smart services that will make their lives easier. Girl About Tech is a blog within Time Inc. UK's multi-brand Homes Network; has its own individual social-media presence, and also appears in the print and digital editions of Ideal Home magazine. GAT will sponsor its own category in Ideal Home's inaugural ‘Best of Britain’ Awards, launching in 2014, hosted a panel debate on Women & Technology at Ad Week 2014.

13,772 visits per month

The Facts

  • Girl About Tech will sponsor its own category in Ideal Home's inaugural ‘Best of Britain’ Awards, launching in 2014.
  • Girl About Tech hosted a panel debate on Women & Technology at Ad Week 2014.
  • Girl About Tech travels the globe discovering new products, in some cases informing product development.


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