Kevin White Named Publisher of Health; Renee Tulenko To Oversee Health.com
July 19, 2011
July 19, 2011 (New York, NY) – Kevin White has been named Publisher of Health, it was announced today by Evelyn Webster, Executive Vice President, Time Inc. Lifestyle Group. White joined Real Simple in December 2001 as National Advertising Director. He was named Associate Publisher in February 2006 and was promoted to Publisher in February 2008. In his nearly 10 years with Real Simple, White has established himself as one of the industry’s top executives.
Under White’s leadership, Real Simple has become one of the country’s most successful media brands, which has grown to include a dynamic website with unique, daily content; popular special issues, including Real Simple Family and Real Simple Weddings; books; licensed products; and mobile apps. Real Simple currently has No. 1 share-of-market in its competitive set for the third year running, and the brand has garnered numerous honors and been recognized as among the most innovative, successful media brands. Adweek ranked Real Simple No. 2 on its “Hot List” in 2008, and in 2007 and 2008 ranked Real Simple No. 4 on its “Brand Leaders” list. Advertising Age has featured Real Simple on its “A-List” of magazine brands six times.
“I’m thrilled that Kevin will bring his wealth of knowledge and expertise to Health,” said Webster.
Health Vice President, Associate Publisher, Renee Tulenko, will expand her role to include strategic oversight of Health.com and will also run all day-to-day operations for the site. Before joining Health in 2003, Tulenko was Associate Publisher of Shape, where she helped establish that title as a major player in the category. Tulenko has been integral to Health’s success and has guided the team to numerous multiplatform ad wins. Tulenko will report directly to White.
Webster will begin a search for the next Publisher of Real Simple. White will continue to oversee the lifestyle brand until his successor is named.
About the Time Inc. Lifestyle Group
The Time Inc. Lifestyle Group is made up of Real Simple, Cooking Light, Southern Living, Health, All You, This Old House, Coastal Living, Sunset, Health.com, MyRecipes.com, and MyHomeIdeas.com. With a readership of 43 million and 18 million monthly unique users, these trusted brands engage consumers at every turn.
Contact:
Debra Richman
212-522-6856
debra_richman@timeinc.com
Amanda Potters Schumacher
212-522-0105
Amanda_schumacher@timeinc.com
