February 2010
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2010 Sports Illustrated Swimsuit Issue
Supermodel Brooklyn Decker graced the cover of the 2010 Sports Illustrated Swimsuit Issue, which hit newsstands on February 9th. The issue, celebrated with launch events in both New York and Las Vegas , broke traffic records on SI.com, drawing nearly 10 million unique visitors to the site. A CNBC documentary on the franchise titled “Business Model: Inside the Making of the Sports Illustrated Swimsuit Issue” was seen by over 2 million people.
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CNN en Español and Grupo Editorial Expansión (GEE) Launch CNNMexico.com
GEE, a division of Time Inc. based in Mexico, has partnered with CNN en Espanol to launch CNNMexico.com, an innovative news site to bring Spanish-speaking users local, national and international news from a Mexican perspective. CNNMexico.com will integrate articles, videos, photos, and user-generated content to enhance its storytelling.
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Time Inc. Announces Partnership With Smithsonian Media
Time Inc. announced this month a partnership where it will include Smithsonian Media properties, including Smithsonian magazine and the Smithsonian Media digital network, among its advertising sales and marketing offerings. As part of the partnership, Time Inc. will include Smithsonian Media properties in corporate-level, multi-title opportunities offered to its clients.
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Health Experiences Two Consecutive Years of Double Digit Newsstand Growth
Newsstand sales of Health grew 11% year-over-year in 2nd Half 09, resulting in two consecutive years of double digit single copy sales growth. Strong celebrity covers helped fuel this growth, including the September issue with Alicia Silverstone on the cover.
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Karin Tracy Named Publisher of People StyleWatch
Karin Tracy was named Publisher of People StyleWatch. Most recently, Karin was Associate Publisher at InStyle. Before joining InStyle, Karin served as Associate Publisher for Lucky for three years.
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Paul Greenberg Joins Time Inc. as President, Digital for the Lifestyle Group
Paul Greenberg was named President, Digital for Time Inc.’s Lifestyle Group. Most recently, Paul served as Executive Vice President and General Manager of TV Guide Online, where he was responsible for the company’s digital media strategy, day-to-day management and P&L of TVGuide.com.
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IPC’s Mousebreaker iPhone App Hits Top 10 in Apple Store
IPC’s casual gaming website Mousebreaker has set a new benchmark with its Blast Billiards game hitting #7 among paid gaming apps in Apple’s app store. Mousebreaker’s first foray into mobile apps leapfrogged iconic games including Grand Theft Auto, Rock Band and Tetris.
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Essence Black Women in Hollywood Luncheon - March
FORTUNE Redesign - March
FORTUNE 500 - April
