Health and Wanderlust Present the Wanderlust Yoga in the City Event Series
August 23, 2012
Event Features Celebrity Nutrition, Yoga and Fitness
Experts Cynthia Sass, Mandy Ingber, and Kristin McGee
NEW YORK – Health
announced an exclusive media partnership with Wanderlust, the nation's largest yoga and music festival, to produce Yoga in the City
—a one-day urban retreat held in iconic outdoor venues across the nation. Occurring on September 9
in New York
and Los Angeles
and on September 23
in San Francisco
, Wanderlust Yoga in the City provides a retreat for city dwellers with complimentary classes from the world's top yoga instructors, live music performances, and panel discussions featuring leading wellness experts. The event series is part of the Yoga Aid World Challenge
benefitting humanitarian charities around the globe that embrace the healing power of yoga.
"Health consumers lead active lives, including practicing yoga over three hours each week, which makes Wanderlust a natural fit," said Kevin White, Publisher of Health. "Partnering with the premier yoga organization allows us to create a unique and engaging brand experience for our consumers and advertisers."
The Health Pavilion will host exclusive fitness and nutrition sessions with editors and celebrity guests, personalized cover shoots via photo booth, and offer special gifts for the mind, body, and soul. Exclusive skincare sponsor Elizabeth Arden
will provide expert tips and complimentary samples of the new spa-inspired Visible Difference
Acclaimed author, nutritionist and wellness expert, Cynthia Sass
, will answer your nutrition questions, share delicious recipes and offer insider strategies from her latest New York Times best-selling book, S.A.S.S! Yourself Slim
. Attendees will have the opportunity to take part in an exclusive hybrid yoga series with celebrity yogini Mandy Ingber
inspired by her upcoming book, Yogalosophy: 28-day Mind Body Makeover
, hitting shelves in 2013. Health's fitness editor and resident yogi, Kristin McGee,
, will serve as master of ceremonies at Wanderlust in the City in New York and San Francisco. Additionally, within the Health Pavilion, she will showcase yoga, pilates and core strength moves from her latest DVD S3: Strong, Sexy, and Svelte.
The 2012 Wanderlust Yoga in the City series is set to include:
September 9, 2012
Wanderlust NY at Hudson River Park's Pier 63 Lawn (1:00 p.m. – 6:00 p.m.)
Yoga talent includes:
Schuyler Grant, Elena Brower, Dana Flynn, Kelly Morris, Chrissy
Carter, Kay Kay Clivio, Kristin McGee, and Chelsey Korus.
13 HANDS and Garth Stevenson.
Wanderlust LA at Santa Monica Pier (1:00 p.m. – 6:00 p.m.)
Yoga talent includes:
Seane Corn, Tommy Rosen, Sianna Sherman, Brock & Krista Cahill,
Katie Brauer, Ally Hamilton, Derek Beres, and Kumudini.
MC Yogi and DJ Alsultany.
September 23, 2012
Wanderlust SF at Marina Green (12:00 p.m. – 5:00 p.m.)
Yoga talent includes:
Sianna Sherman, Janet Stone, Shakti Sunfire, Les Leventhal, Mark
Morford, Anne Marie Kramer, Melanie Salvatore-August and David Larot, Kristin
McGee, and Pete Guinosso.
MC Yogi, DJ Dragonfly, and Todd Boston.
The U.S. partnership between Wanderlust Festivals and Yoga Aid for The Yoga Aid World Challenge, a 24-hour global yoga relay on September 9, will begin in Sydney, with its first U.S. stop in New York for the Yoga in the City event, and end at sundown in Los Angeles at the Santa Monica Pier.
For more information and to enter for a chance to win an escape for two to the Wanderlust Yoga in the City event in New York,visit Health.com/wanderlust
. To register or find more information on Wanderlust Yoga in the City and Yoga Aid, please visit: www.wanderlustyitc.com
) keeps consumers informed and motivates them to feel happy and healthy every day. With a grown-up attitude and sense of fun, the brand delivers the most trusted news and easy, actionable advice on nutrition, fitness, and beauty. A dynamic multiplatform franchise with a print magazine, robust website, tablet and mobile editions, books, and a strong social media presence, Health reaches a total monthly audience of 16 million. Health is published 10 times a year by the Time Inc. Lifestyle Group, a division of Time Inc., the largest magazine media company in the U.S. Health. Makes You Happy.
Wanderlust Festival, LLC is a producer of large-scale lifestyle festival events focusing on yoga, music and wellness. Its flagship festival, Wanderlust, was first launched in California in 2009 and has already become the largest multi-day yoga event in the world as well as a significant player in the larger US festival market. The company was founded in 2009 as a joint venture between Velour Music Group, an artist management company and event producer based in New York City, C3 Presents and Starr Hill Presents, event producers responsible for the top music festival brands in the country, including Austin City Limits Festival, Lollapalooza, Bonnaroo and Outside Lands. For more information, please visit www.wanderlustfestival.com
. Become a fan of Wanderlust at www.facebook.com/wanderlust
and follow Wanderlust on Twitter at www.twitter.com/wanderlustfest
# # #Contacts:
Megan Levinson, 212.522.3773 Megan_Levinson@timeinc.com
Kristen McElhone, 212.522.4305 Kristen_McElhone@timeinc.com
Marci Mollins, email@example.com