SI Video

Sports Illustrated storytelling delivered in sight, sound and motion.

Sports Illustrated has long offered the finest sports journalists with the most coveted access. With that ethos and DNA in mind, the brand has extended into the video storytelling space with thousands of hours of video including SI NOW, powered by Ford, a live daily show now in its third year.

SI Video also produces award-winning documentary style stories including its Underdogs series (inspiring stories in high school football), which was nominated for a Sports Emmy® in the Outstanding New Approaches category. In June of 2014, SI and Time Inc. partnered with MLBAM, the NHL and Silver Chalice to introduce 120 Sports, a new live-streaming digital video sports service.

In 2014, SI earned a Sports Emmy® for “A Boy Helps A Town Heal” in the category of Outstanding New Approaches - Sports Programming

The Facts

  • SI Wire has garnered over 13 MM video views in its first 6 months.
  • SI Video has also produced content beyond the web, including the network show "Sports Illustrated" run in conjunction with NBCSN, an awards show for the launch of the 50th anniversary 2014 Swimsuit issue filmed at the historic Dolby Theater, and a live stream of the Kings of Leon concert at Nashville’s Schermerhorn Theater during Swimsuit Launch 2015.
  • SI Now has featured the top stars from the world of sports and entertainment. 2014 guests included: Eli Manning, Richard Sherman, Tim Howard, Mariano Rivera, Morgan Freeman, Matt Harvey, Jane Lynch, Yao Ming, Apolo Ohno, Nelly, Caroline Wozniacki, Henrik Lundqvist, Lupe Fiasco, and Eric Stonestreet.


Sportsman of the Year

Sportsman of the Year honors the athlete, team coach or individual who, by virtue of performance and character on and off the field, transcended the year in sports.

Miami Heat LeBron James, 2012 Sportsman of the Year